medium

Helen Adeosun just raised $1.5 million dollars for her startup, CareAcademy.com*. As a black female entrepreneur, she’s challenging the norms: on average black women raise only $36,000 for their startups in comparison to $1.3 million dollars raised by a white male for a failed startup.

Adeosun, a former 9th grade school teacher and a member of Teach for America, first started an online platform, SitterCycle, to help families find the ideal nanny. SitterCycle had stemmed from her personal experience of looking after two autistic children. In 2012, when she launched SitterCycle with her personal savings, she was only 25 and still trying to identify the right business model for her idea. Although SitterCycle gained some interest, she saw a greater need for elder care, so she decided to pivot the company after three years, focusing on in-home caregivers for the elderly instead of child care.

Although a $84 billion industry, caregiving lacks some basics, Adeosun says: namely, there is no nationally recognized certification or course to verify that a caregiver has been trained. So she set out to build it.

Read more on Medium.

This is an external article from our library

Everyone is talking about caregiving, but it can still be difficult to find meaningful information and real stories that go deep. We read (and listen to and watch and look at) the best content about caregiving and bring you a curated selection.

Have a great story about care work? Use our contact form to submit it to us so we can share it with the community!

Related Articles

Popular categories

Finances
Burnout
After Caregiving
Housing
Relationships
Finding Meaning
Planning
Dying
Finding Support
Work
Grief

Don't see what you're looking for? Search the library

Share your thoughts

0 Comments

Share your thoughts and experiences

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Join our communities

Whenever you want to talk, there’s always someone up in one of our Facebook communities.

These private Facebook groups are a space for support and encouragement — or getting it off your chest.

Join our newsletter

Thoughts on care work from Cori, our director, that hit your inbox each Monday morning (more-or-less).

There are no grand solutions, but there are countless little ways to make our lives better.

Share your insights

Caregivers have wisdom and experience to share. Researchers, product developers, and members of the media are eager to understand the nature of care work and make a difference.

We have a group specifically to connect you so we can bring about change.